Welcome To The Social Experiment , Smile From Us To You















Welcome To The Social Experiment, Smile From Us To You. 

Tell a joke, Make a compliment, Anything to make you smile. Understanding that the smile is more important than what's expected is what we found out just a couple days ago. 
So we had a social outing and a talent scout meeting. Where we were able to discuss upcoming entrepreneurs, brands, philanthropist and more.
The New World Trade Music Dispensary had a few of our interns attend with opens eyes and ears. One in particular was a intern from Santa Monica, CA.
She has been very intrigued in finding the next Russell Simmons, Martha Stewart, etc. That aims for the local scene as much as global.
Saturday morning she called the office on the wake up and extended details she had about what she ran across. She explained she had an bulk email she sent out, but it was too good to wait for me to get int he office.
So we chopped up and and she told me all about a kid from Virginia Beach,VA.
"Aniah Harold (18)" by the conversation we had Aniah is beyond ahead of her time and is beyond a future mogul.
With the help of one of her closet business partner "Trea." They have started a label worth more than money. Which makes it a brand, Titled "Smile"
Deeply Interested into the meaning of the name, our owner and founder VeryRareAli was able to sit down with Aniah before a diner she was having in the city of Virginia Beach.
Must we say her mindset and motivation even motivated him. As she spoke about bringing more out of the culture and into it, Putting on for Virginia and more.
VeryRareAli started by asking Aniah the exact meaning of the Brand and what it ment.
"Well Smile, Came about to me listening to the Jay-Z track off of his recent project "4:44." Smile is something I wanted to start to get to know society and the people alot better. It's more of a movement of positivity than a brand. I wanted to know why people work the way they work, why people are depressed, and if I can put a "Smile" on every face that comes across my brand. I'm planing alot of experiments that I would love your help on. But it's going to be alot more than just clothing. I don't want people to see the logo and think "Oh, they got some dope gear." I want them to see it and think something positive, more like we are doing something positive, more like we are doing something for the greater good. The  clothes are a must, I know that, The goal is impact the world on a positive manner."
After hearing the and understanding that, it warmed my heart and email. Due to the fact that's not the normal. Everybody want to be the reason we all come together, but is it going to evolve around positivity. There isn't alot of it due to the follow the leader we have in our generation today. Being such a young age emerging the brand and life into that positive yet say market sense is only the beginning yet amazing start for this future Fortune 500 company.
Stay tuned with The Music Dispensary for more updates and exclusives on the "Smile."
INSTAGRAM - @NiiKnows @cassius_trea
              

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